Qualitative factors of design management effectiveness. Empirical research on a representative sample of Polish enterprises





design management, qualitative factors, representative sample, Polish enterprises


The concept of design management has appeared in the literature on the subject relatively recently. It falls within the scope of innovative enterprise management processes, having a very significant impact on enterprise functioning and development, as confirmed by the results of an empirical study conducted on a representative sample of Polish enterprises. These results constitute a new contribution of knowledge to the theory and practice of enterprise functioning in Central and Eastern Europe and provide a new perspective on the factors affecting enterprise development. The results of the study carried out take into account not only the quantitative factors, but also the impact of the qualitative factors that can define those enterprises’ competitive advantage. The purpose of the article is to present new knowledge on the functioning of enterprises using design management, and to identify factors determining their condition and survival in the era of environmental change. It should also contribute to further discussion and research on the evolution and development of design management processes.


Metrics Loading ...


Bernsen, J. (1990). Twelve Principles of Design Management. In M. Oakley (Ed.), Design Management. A Handbook of Issues and Methods (pp. 85-95). Blackwell.

Best, K. (2010). The Fundamentals of Design Management. AVA Publishing.

Blum, G. (2017). Éléments de réflexion sur le design et le management. Le Libellio, 13(4), 61-68. http://hdl.handle.net/20.500.11794/17144

Borja de Mozota, B. (1990). Design as a strategic management tool. In M. Oakley (Ed.), Design Management. A Handbook of Issues and Methods (pp. 73-84). Blackwell.

Borja de Mozota, B. (1998). Challenge of Design Relationships: The Converging Paradigm. In M. Bruce & B. Jevnaker (Eds.), Management of Design Alliances Sustaining Competitive Advantage (pp. 243-260). Wiley.

Borja de Mozota, B. (2003). Design and competitive edge: A model for design management excellence in European SMEs. Design Management Journal Academic Review (2), 88-103.

Borja de Mozota, B. (2006). The Four Powers of Design: A Value Model in Design Management. Design Management Review, 17(2), 44-53. https://doi.org/10.1111/j.1948-7169.2006.tb00038.x

Borja de Mozota, B. (2011). Design Strategic Value Revisited: A Dynamic Theory for Design as an Organizational Function. In R. Cooper, S. Junginger & T. Lockwood (Eds.), The Handbook of Design Management (pp.276-293). Berg Publishers.

Buchanan, R. (2004). Interaction Pathways in Organizational Life. In R. J. Boland (Ed.), Managing as Designing (pp. 54-66). Stanford University Press. https://doi.org/10.1515/9780804767439-006

Czopek, A. (2003). Analiza porównawcza efektywności metod redukcji zmiennych – analiza składowych głównych i analiza czynnikowa. Studia Ekonomiczne, (132), 7-8.

Design Management Institute. (n/d). What is design management? Retrieved January 9, 2023, from https://www.dmi.org/page/What_is_Design_Manag

Dziadkiewicz, A. (2021). Design Management. Uwarunkowania i efekty wdrożenia w przedsiębiorstwie. Wydawnictwo Uniwersytetu Gdańskiego.

Gemser, G. & Leenders, M. (2001). How integrating industrial design in the product development process impacts on company performance. Journal of Product Innovation Management, (18), 28-38. https://doi.org/10.1016/S0737-6782(00)00069-2

Gorb, P. (1990). Design Management: Papers from London Business School. Architecture and Design and Technology Press.

Hobday, M., Boddington, A., & Grantham, A. (2011). An Innovation Perspective on Design. Part 1. Design Issues, 27(4), 5-15. https://doi.org/10.1162/DESI_a_00101

Holland, R. & Lam, B. (2014). Managing Strategic Design. Palgrave.

Matthews, J. & Bucolo, S. (2011). Do programs to improve business performance in small and medium manufacturing enterprise improve opportunity recognition? In A. Maritz, (Ed.) Regional Frontiers of Entrepreneurship Research 2011: Proceedings of the 8th AGSE International Entrepreneurship Research Exchange (pp. 999-1009). Swinburne University of Technology. https://researchbank.swinburne.edu.au/file/7b9f1462-8d06-4797-b90d-7ff5114c946c/1/PDF%20%28Published%20version%29.pdf

Richardson, J. (2011). Eta squared and partial eta squared as measures of effect size in educational research. Educational Research Review, 6 (2), 135-147. https://doi.org/10.1016/j.edurev.2010.12.001

Svengren, L. (1995). Industriell design som strategisk resurs: En studie av designprocessens metoder och synsätt som del i företags strategiska utveckling. Lund University Press.

Tavakol, M. & Dennick, R. (2011). Making sense of Cronbach’s alpha. International Journal of Medical Education (2), 53-55. https://doi.org/10.5116/ijme.4dfb.8dfd

Westcott, M., Sato, S., Mrazek, D., Wallace, R., Vanka, S., Bilson, C. ,& Hardin, D. (2013). The DMI Design Value Scorecard: M A Design Measurement And Management Model. Design Management Review, (winter), 10-16. https://doi.org/10.1111/drev.10257

Wolff, F. & Gonçalves Amaral, F. (2016). Design Management Competencies, Process and Strategy: A Multidimensional Approach to a Conceptual Model. Strategic Design Research Journal, 9 (3), 145-154. https://doi.org/10.4013/Sdrj.2016.93.02




How to Cite

Sokołowska, E., & Dziadkiewicz, A. (2023). Qualitative factors of design management effectiveness. Empirical research on a representative sample of Polish enterprises. Applied Business and Economics Journal, 1. https://doi.org/10.61089/abej.2023.1.23