Sustainable development - how to make money while saving the planet?
DOI:
https://doi.org/10.61089/abej.2023.1.36Keywords:
sustainable development, ecology, Corporate Social Responsibility, CSR, Green New Deal, greenwashing, environmental protection, value creation in businessAbstract
The subject of the sustainable growth is not new. In 1970s , in the state of Califronia under the influence of consumer federations the legislators started to introduce laws regulating the impact of economic activity on the environment. Today in a growing number of countries shareholders, including large institutional investors start to require that companies follwo similar legal regulations.
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Kramer, M. (2023). Harvard Business School “Purpose and Profit: Creating Shared Value” 30 stycznia 2023
.„Beyond Zero” , HaveyPro Cinema. https://beyondzerofilm.com/
Infor.pl – „Greenwashing to powszechne zjawisko” – 09 maja 2023 https://samorzad.infor.pl/sektor/zadania/srodowisko/5738395,greenwashing.html
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